Web systems for acquisition
WordPress, landing pages, lead capture, analytics, SEO, Google Ads, and attribution.
MAKSYM “MAX” AKSHENTSEV
I began as a web developer. The work grew into analytics, demand generation, CRM, outbound, automation, and revenue operations. Today I own the handoffs between those systems.
CAREER PATH
Every role moved one step closer to revenue. The common thread was always the same: make the next action clear and make the system reliable.
WordPress, landing pages, lead capture, analytics, SEO, Google Ads, and attribution.
Custom themes, plugins, APIs, ecommerce, funnels, nurture, and conversion tracking.
B2B demand platforms, data integrations, GA4/GTM, SEO, lifecycle automation, and AI-assisted analytics.
HubSpot architecture, outbound infrastructure, account research, sales enablement, technical SEO, and six website versions.
HOW I OPERATE
I work hands-on, document the system, and keep claims attached to real scope and evidence.
The platform follows the process, ownership, and result the team needs.
The first useful link goes live while there is still time to improve it.
Every state, alert, and automation has an owner and a failure path.
Documentation, permissions, QA, and review stay with the work.
EDUCATION
Permissions, authentication, data handling, documentation, and fallback paths are part of the operating design.
Master’s degree
Information and Communication Systems Security
2020-2022
Bachelor’s degree
Information and Communication Systems Security
2016-2020